Wondering how to adjust your Facebook and Instagram campaigns for the changes coming from Meta? Looking for advice to adjust your audience targeting, placements, and creative? Explore how to prepare for the changing world of Meta ads.
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🔗 Other Notes From This Episode
– Find other products, tools, and resources mentioned in this episode https://www.socialmediaexaminer.com/how-to-prepare-for-a-changing-meta-ads-landscape
– Connect with Michael Stelzner (@Stelzner) on Instagram https://www.instagram.com/stelzner/
⏰ Timestamps
00:00 Intro
01:27 About Jon Loomer
08:59 Recent Changes to Meta Ads
12:59 The Future of Managing Meta Ads
20:20 How to Embrace Changes With Meta Ads
26:38 How to Target With Meta’s Advantage Plus Audience
31:04 How to Optimize Ad Copy, Images, and Video with Meta’s Advantage Plus Creative
40:43 How to Prove Your Ad Value Through Meta’s Attribution and Tracking
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