People aren’t buying from your website because you show them the same thing over and over again and expect a different result. 

It’s insanity.

Let’s say you sell a blue widget. 

And someone wants a blue widget, and you know you have an amazing one. 

Well, if someone sees it and doesn’t buy it. 

Bringing them back to your site, to the same landing page via email marketing, SMS, or even remarketing ads isn’t that effective.

Sure, you may get a few extra sales, but most people won’t buy from you.

The reason someone typically doesn’t buy is because there is something they don’t like.

Whether it is your messaging, images, pricing, or reviews… it could be several factors.

So, what you need to do when you bring someone back to your site is try a new pitch with a new landing page.

The original version didn’t work, so in essence you are changing things up.

For example, if you used a lot of facts and data to sell people. Create a new landing page with emotional copy.

Maybe that heartfelt message resonates with them more.

Try it out.

You’ll notice an increase in sales for your email marketing and remarketing campaigns.