Want to improve your marketing results? Wondering how to tap into proven human behaviors to influence people? Explore behavior science tips that lead to better marketing results.
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👁️🗨️ About Nancy Harhut
– Website https://www.hbtmktg.com/
– Book https://www.koganpage.com/marketing-communications/using-behavioral-science-in-marketing-9781398606487
– Facebook https://www.facebook.com/nancy.harhut
– LinkedIn https://www.linkedin.com/in/nancyharhut/
– LinkedIn https://www.linkedin.com/company/hbtmktg/
– Twitter https://twitter.com/nharhut
🔗 Other Notes From This Episode
– Find other products, tools, and resources mentioned in this episode https://www.socialmediaexaminer.com/three-behavioral-science-tips-for-better-marketing-results
– Connect with Michael Stelzner (@Stelzner) on Instagram https://www.instagram.com/stelzner/
⏰ Timestamps
00:00 Intro
01:03 About Nancy Harhut
08:45 Why Marketers Should Focus on Behavioral Science
12:31 How to Apply Behavioral Science for Better Marketing Results
18:45 Behavioral Science Principle #1: Authority
28:02 Behavioral Science Principle #2: Autonomy Bias
38:38 Behavioral Science Principle #3: Cognitive Fluency
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