Want to reach more of your ideal audience on TikTok? Wondering how to tell an authentic story through short-form video? Find out how to leverage storytelling principles in your content.

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👁️‍🗨️ About Michael Sanchez
– Michael Sanchez’s Website https://www.michael.consulting/
– Michael Sanchez on Instagram https://www.instagram.com/michael.consulting/

🔗 Other Notes From This Episode
– TOKaudit https://toktools.com
– @kaylareporting on TikTok https://www.tiktok.com/@kaylareporting
– @underthedesknews on TikTok https://www.tiktok.com/@underthedesknews
– @thisisvirginiakerr on TikTok https://www.tiktok.com/@thisisvirginiakerr
– @zishacraftsman on TikTok https://www.tiktok.com/@zishacraftsman
– Connect with Michael Stelzner (@Stelzner) on Instagram https://www.instagram.com/stelzner/

⏰ Timestamps
00:00 Intro
06:33 What’s Changed on TikTok for Marketers
14:20 Why Is Storytelling Critical to TikTok Success
18:04 Longer TikToks Are on the Horizon
21:25 Easy Ways to Improve TikTok Storytelling
28:30 Examples of Standout TikTok Creators to Model
33:40 How to Develop Copy, Scripts, and Templates for TikTok Storytelling
37:43 The PASO Model
40:28 Using TikTok Trends In Marketing

#SocialMediaExaminer #SocialMediaMarketingPodcast #TikTokMarketing